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Emerald Life website designed and built by Dock9

Date:
17/01/2017
Author:
Mark Lusted
Reading Time:
2 minutes

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We are pleased to announce the launch of Emerald Life, the UK's first full-service insurance provider designed and tailored for the gay and lesbian community launches today.

Our team designed, architected and built the website on the Sitefinity CMS platform, as well as advising on insurance system procurement and adaptation. 

Project highlights:

  • Fully responsive to mobile and tablet devices throughout the whole customer journey (from the home page right through to transactional pages)
  • Building on the Sitefinity CMS enabled us to deliver market-leading content management functionality to Emerald's team. We also extended the platform to meet their specific requirements (including insurance system integration, social feed aggregation and content personalisation)
  • The website is also the first we have built to leverage the Sitefinity Digital Experience Cloud to deliver better understanding and optimisation of every customer’s journey

Heidi McCormack, CEO of Emerald Life, gave us the following testimonial for our work on the project:

"As a start-up, not just a start-up in general, but a start-up in insurance, Dock9’s experience has been invaluable in getting us quickly, efficiently and cost effectively to launch and guiding us through the development process. Super team, can-do attitudes, tells it like it is, and extremely professional. We’re lucky to have them as part of our team."

Well done to the team!

Visit the site at www.emeraldlife.co.uk or find out more about our other financial services website design work or the Sitefinity platform.

Mark Lusted
Mark Lusted
Mark is the CEO of MagiClick UK. His mission is to help financial service companies create digital products and services that give them a competitive advantage in an increasingly crowded market.
 
He shapes the company's strategic approach to clients, and is actively involved with senior client stakeholders in project planning and strategy phases. He is also focused on understanding the emerging and future technology developments that offer competitive threats and opportunities for incumbent financial services clients.
 
Having previously been included in the BIMA list of the top 100 most influential people in UK digital (the BIMA Hot 100) he is also a regular speaker at Fintech events on the subjects of financial technology, user experience (UX) and emerging technology trends.